World Emoji Day and the Power of Tiny Pictures

The beautiful thing about stories is they can be told in multiple ways. Whether it’s by written word, by mouth, or even by pictures, stories have a way of bringing people together. In this digital and technological age, stories can even be told through emojis! Emojis are helpful when marketing to Gen Z’ers because of their tendency to communicate through images, icons, gifs, and symbols rather than text like previous generations. Want to learn more about how to market to Gen Z’ers? Click here!

In honor of World Emoji Day, we’ve created Emoji Puzzles based on our favorite video marketing campaigns. Perhaps your favorite commercial is hidden in these tiny pictures. Try decoding the puzzles to find out!

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Keep scrolling for the answers.

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No peeking!

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Have you figured them all out? Check below to see how you did!

  1. Love Has No Labels
  2. Dove Real Beauty Campaign
  3. Bud Light Superbowl Commercial: Dilly Dilly
  4. Old Spice
  5. Taco Bell Chihuahua
  6. Coca Cola Polar Bears
  7. Budweiser Kleidsdales
  8. Wendy’s Where’s the Beef?
  9. Skittles Taste the Rainbow
  10. KIA Soul Hampsters

Erin Versaggi is a senior at Temple University studying Film and Media Arts, with a concentration in Screenwriting. She has a passion for storytelling, photography, running, and traveling. She once shot, edited, and produced an entire remake of the music video Closer (the Chainsmokers ft. Halsey) featuring her and her friends.

Lisa Fendrick is a rising senior at Gettysburg College, majoring in Organizational Management Studies and minoring in Business. She enjoys summers in Stone Harbor, winters on her snowboard, and fishing at Marsh Creek. When she’s not trying to get her cats’ attention, she can be found trying to make the perfect hoagie at Wawa.


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